BIO-Key International Inc.
When BIO-Key acquired PortalGuard to enhance its offerings around enterprise authentication, it brought its own set of marketing challenges. Each company had its own set of assets – most notably the company website – and brands.
A cohesive brand and singular website were needed to keep customer experiences uniform. BIO-Key partnered with Innovatemap for eight weeks to build and launch a new website with a unified look.
What We Did:
- Positioning & Messaging
- Product Vision Concepts
VP of Product Kim Johnson said “The Innovatemap team became part of my team. That’s a promise you hear all the time, but they truly were. I felt like I had five extra team members.”
Read more on our work with BIO-Key