Katie Lukes

VP, Product Strategy & Research

For Katie Lukes, all great products begin with having the right information. If you don’t know where you’re starting, you can’t adapt and make intentional choices that help you grow. By defining business goals to balance them with user problems and the market landscape, Katie will help you develop not just a good product, but the right product.

Katie honed her skills in product research and strategy with 20 years of working with domestic and international products. Her work then and now sits at the intersection of technical solutions and business problems. The questions that guide her and the wider Innovatemap team involve helping clients see their problems in a new light to uncover the best path forward.

A frequent knitter and crocheter, Katie loves crafting in her free time, especially if she can gift creations to someone else to brighten their day.